Insurance Term of the Day: Preferred Risk

The term preferred risk sounds kind of like an oxymoron, wouldnโ€™t you say? How could anyone โ€œpreferโ€ a risk?

Well, for insurance companies, the whole business revolves around the concept of risk. When you risk something, youโ€™re doing something with the hopes that nothing will go wrong. Thatโ€™s how insurance companies view you. You are a risk that they are taking on as their responsibility. The agreement you make via contract between you and your insurance carrier is basically saying that you will pay a specific amount in premium. In return, depending on the circumstances, the carrier is financially responsible for replacing your insured assets up to a certain limit (unless the asset is specifically excluded in the agreed contract.) This also applies to bodily injury and liability claims.

This is a huge risk for insurance because they never know when/if you will have a claim or just how costly it could be. For example, say youโ€™re at fault in an auto accident in which you critically injured the other driver. The medical bills are maxed out at $75,000 that your insurance company is now responsible for paying (given that you have enough coverage.) Imagine how long youโ€™d have to work to personally save up that much money and imagine how many things you could buy for that price. The insurance company loses a lot from just one claim like that. Again, how can there really be a โ€œpreferred riskโ€?

A preferred risk is a policyholder with an ideal background. Living in an area of light traffic and few traffic accidents reported, with a perfect driving record makes you a preferred risk. This is because the likelihood of you filing a claim is significantly less than someone in a high trafficked area with speeding tickets. Being a preferred risk typically means cheaper premiums.

Are YOU a preferred risk?

By: KayLynn P.


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