Who Will Try to Steer Your Choice of Homeowners Insurance Companies?

Who Will Try to Steer Your Choice of Homeowners Insurance Companies?

Have you ever felt there are forces around you, trying to guide your decisions? If you have ever purchased a home, you probably have. You will get advice from just about everyone on where to get your mortgage, who should conduct the home’s inspection, who should do the search and insure the title, and where to get your homeowners’ insurance.

To be honest, some of these referrals can be helpful. After all, most people only go through the home buying process several times in their lives. Getting advice can be helpful. But you should also know there could be a method to this “guidance”.

In many cases, real estate professionals may get a referral incentive from a mortgage company, title company or home inspector. They may have friends or buddies in various real estate-related areas. Their cousin Billy may have just gotten his first job selling insurance.

So who may be trying to steer you to choose whom as a homeowners’ insurance company? It could be your real estate agent, your mortgage broker or anyone else involved in the process. Should you listen to these recommendations? Sure. But always remember it is your choice and you should choose a provider best for you.

We, of course, would suggest seeking out an independent insurance agent. While some agents are captive to a single company, independent agents have access to represent the products of multiple companies. This allows an independent agent to shop for you, seeking the best rates and coverage. The decision, of course, is still yours.

Getting recommendations and referrals for products and services can be a big help. This is particularly true when searching for seldom used services. But you should always remember who is steering you and why. We suggest doing what’s best for you, and we believe that is contacting one of our independent insurance agents. Their agenda is working for you.


Do you have questions about your insurance? Find an insurance agent near you with our Agent Finder

Search All Blogs

Generic filters

Buzz Your
Insurance Agent

Search for a local agent with our agent finder map.

Agent Finder

Want to learn more about our blog writer?

Read more about KayLynn's background.

Click Here

Search All Blogs

Generic filters

Read More Blogs

Accountability in the New Year: Auditing Employee Risk for Workers’ Comp and Liability

Get back to basics! Mid-January is the time for mandatory safety refreshers and HR audits to manage Workers’ Comp and General Liability risk in 2026.

The Mid-January Check-Up: Why Scheduling Your Life Insurance Exam Now Locks in the Best Rate

Don’t delay the exam! Schedule your Life Insurance paramedical exam in mid-January to lock in your best rate and complete your application process quickly.

Used Car, New Coverage: Insuring Your Post-Holiday Vehicle Purchase in January

Just bought a used car? Don’t forget to update the VIN, transfer your coverage, and check if you need higher Medical Payments limits.

The Mid-Winter Meltdown: Protecting Your Home from Aging Furnace and Water Heater Failure

Mid-January system failure is costly. Learn why standard home insurance doesn’t cover your broken furnace and why you need an Equipment Breakdown endorsement now.

The Great Indoor Escape: Launching Your Mid-January Reading Challenge

Swap the screen for a spine! How to launch a simple, rewarding mid-January reading challenge to improve focus and beat the winter blues.

Cyber Traps of Tax Season: Securing Your Business Data with Cyber Insurance

Tax season is phishing season. Protect your sensitive financial data and employee W-2s with robust Cyber Insurance coverage against targeted tax fraud.

Tax Season Lifeline: Why January is the Time to Secure Estate Liquidity with Life Insurance

Tax season is here. Use Life Insurance to create tax-free liquidity for your estate and protect your family business from forced asset sales.

The Debt-Deductible Dilemma: Aligning Your Auto Policy with Post-Holiday Finances

Did holiday spending deplete your savings? Reconsider high auto deductibles—you might not be able to afford the out-of-pocket cost if you have an accident now.

Deep Freeze Defense: Essential Home Insurance Prep for January’s Peak Winter Storms

Don’t wait for the blizzard. A mid-January guide to using your Home Insurance to protect against peak winter storm damage, from ice dams to power outages.

Sparks in the Dark: The Shocking Science (and Solutions) of National Static Electricity Day

Why does everything zap you in January? Celebrate National Static Electricity Day by learning the science of the “winter spark” and how to stay grounded.