Do Car Color Choices Make a Difference?

Do Car Color Choices Make a Difference?

Do you ever find yourself in traffic and among a flock of cars the same color as yours? Do you ever park and see one color of vehicle dominant over another? Back when Henry Ford produced the Model T it was said you could buy it in any color, as long as it was black. Today, automobile companies have made a science, and millions of dollars, in choosing colors in which their vehicles will be available.

Other than the subjective personal choice, do car colors make any real difference? You may be surprised.

Popular Car Color Choices for 2019

White has always been a popular color for vehicles, and in 2019 it once again led the way with 19.3% of buyers selecting white. It was followed closely by silver at 18% and black at 12.4%. Medium dark blue was chosen 11.4% of the time with 7.5% choosing medium gray. Medium red was selected by 7.1% of buyers with medium dark green the choice of 6.7%.

Car Color Choices and Car Values

While black and white are popular as new car colors, more exotic colors tend to depreciate less. Orange and yellow, for example, hold onto their value better as they age. Dark green also retains value at a higher percentage than more common colors.

Car Color Choices and Traffic Tickets

Because there are more white vehicles, white cars tend to get more tickets than any other color. Proportionately, however, gray and red cars seem to get more traffic tickets.

Car Color Choices and Temperature

Darker cars absorb more heat, making them hotter. This is one reason light color and white cars are so popular, particularly in the South. The difference between a white car and a dark car left out in the sun for an hour will frequently be 5 or 6 degrees.

Do Car Color Choices Affect Car Insurance Rates?

There is no evidence or indication that auto insurance companies use color as a factor in determining car insurance rates. In fact, the VIN number doesn’t even identify the color of an insured vehicle.

While color may not impact the cost of your auto insurance, the agent you choose can. Select one of our independent insurance agents to find the most value for you. Contact us to get started today.


Do you have questions about your insurance? Find an insurance agent near you with our Agent Finder

Buzz Your
Insurance Agent

Search for a local agent with our agent finder map.

Agent Finder

Search All Blogs

Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt

Buzz Your
Insurance Agent

Search for a local agent with our agent finder map.

Agent Finder

Want to learn more about our blog writer?

Read more about KayLynn's background.

Click Here

Search All Blogs

Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt

Gone But Not Forgotten: The Era of the Full-Service Station

A Blast from the Past: Remembering the Golden Age of Full-Service Gas Stations

Selling Your House? Navigate the Maze with These 4 Options

Unveiling the Maze of Selling Your Home: Realtors, Discount Brokers, FSBO, and Cash Buyers

Beyond the Buzzer: Fun & Funky Facts About Your Favorite Game Shows!

From Heavy Wheels to Sneaky Buzzer Tricks: Unveiling the Secrets of Game Show Production

Home Office Hustle: When Working Remote Turns into Running a Business

Working from Home or Running a Business? How to Tell (and How to Insure Yourself)

Life Insurance Claims: Demystifying the Process (So You Can Get What You’re Owed)

Life Insurance Claims: A Simple Guide to Getting What You Deserve

Selling Your Used Car? Polish It Up, Snap It Up, and Sell It Smart!

Conquering the Used Car Sale: A Guide to Getting Top Dollar

Curb Appeal on a Budget: From Bland Yard to Backyard Bliss

Landscaping Magic: Unveiling the Budget-Friendly Path to a Stunning Home Exterior

Beyond “Hey Jude”: Decoding the Inspiration Behind Beatles Classics

From Bathroom Window Break-Ins to Beer Heirs: The Untold Stories Behind Beloved Beatles Songs

Building Your Business Dream? Don’t Forget the Safety Net: Protecting Your Thriving Venture

From Market Mayhem to Natural Disasters: How to Protect Your Thriving Business

Life Changes? Don’t Forget Your Life Insurance! A Guide to Keeping Your Beneficiaries Up-to-Date

Life’s Milestones and Your Life Insurance Beneficiary: Why Regular Reviews Are Crucial